Making money from the Greening

We’re mostly still just trying to do that, as if there’s a first, as if THAT’s the opportunity:

Sustainable investing is one of the hottest trends on Wall Street. Trillions of dollars are rushing in as consulting firms and private foundations spread the gospel. But no one is entirely sure what ESG is beyond the literal (environmental, social and governance) or exactly how to define it. Metrics are self-reported and often hard to measure, tracking everything from carbon emissions to boardroom diversity. Greenwashing is a perennial concern.

Profits, however, are very much measurable. Bloomberg’s fourth annual ranking found that the biggest ESG funds are beating the market. If you do happen to have $1 million to spare and a soft spot for the future of planet Earth, here are some investment ideas for you. How does the intersection of AI, blockchain and climate sound?

We also reported this week on emerging technology such as carbon capture, and less environmentally damaging rocket launches. While not as sexy as spaceships, dirt is also important to the future health of the planet. Global agriculture has come to rely on annual crops and heavy fertilizer use, which inhibit soil’s ability to sequester carbon

So we’ll call it ESG or whatever, and we do. Predictions about how this will affect THAT, about where to place your future-of-energy bets is till going to lead to many near-term flareups and dead-ends. Reckoning with the ultimate dead-end may not be appealing, prospectus-wise, but acknowledging that we’re doing it anyway, that doing it the old way got us right to here, is the thing we will always still need to do until we do it.

Waiting. Adaptability Funds are going to scare the investor class for about one-half of a news cycle.

Running on Air

If you are watching the NAT&TCAA basketball tournament, you’re seeing a lot of swanky car commercials, especially for upper high-end models from Benz and BMW. The one above is for some super duper 2014 model that you can’t buy yet, and probably can’t afford at all, but it makes the case underscored by the ads punctuating breathless timeouts between the basketball action: dramatic innovations in styling for an utterly archaic propulsion system.

Nothing has changed in the way these amazing chariots propel themselves down the asphalt. Exotic wood inlay on the dashboard? check. 19-speaker surround sound? you bet. HD reverse cameras so you don’t have to turn around to back down the magisterial driveway? Available even in the cheap-O models, nowadays.

Do we think about the fact that the fuel they use and that fuel’s effects on the world remains exactly the same, even with all of the fantastic engineering available?

The fact is it’s easy not to think about this, to nod along with incremental MPG stats while we drool over the nice lines and sleek interiors. But this news from Peugeot made me think about it:

In January, Peugeot announced that it had developed a car that ran on air. It officially launched the Hybrid Air vehicle to the world at the Geneva motor show this month, and revealed that it would be in production by 2016. The car did not solely run on air, of course; the new technology was twinned with a petrol engine. But Peugeot believed that it had significant advantages over battery-powered electric hybrids, such as a Toyota Prius. Their cars would be cheaper to buy, for a start, and extra savings would come from a fuel economy of around 81 miles per gallon.

So what has MB and the ultimate driving machinists been doing this whole time? Makes you wonder.